Organizations across the spectrum rely heavily on website tracking technologies to understand user behavior, enhance customer experience, and drive growth. The convenience and insights these technologies offer come with a caveat, however: They can land your organization in hot water if not managed in careful compliance with fast-evolving law.
Recent history is rife with litigation…
Websites play a vital role for organizations. They facilitate communication with consumers, constituents, patients, employees, donors, and the general public. They project an organization’s image and promote goodwill, provide information about products and services and allow for their purchase. Websites also inform investors about performance, enable job seekers to view and apply for open positions,…
The Federal Trade Commission (FTC) recently took enforcement action against digital healthcare companies for sharing user information vie third-party tracking pixels, which enable the collection of user data. At the start of the year, the U.S. Health and Human Services Office of Civil Rights issued its own bulletin with guidance regarding tracking pixel technology for…
